Haarshampoo biography
Jheri Redding
American hairdresser (1907–1998)
Jheri Redding | |
|---|---|
| Born | Robert William Redding (1907-03-02)March 2, 1907 Rantoul, Illinois, U.S. |
| Died | March 15, 1998(1998-03-15) (aged 91) Santa Barbara, California, U.S. |
| Other names | Godfather of Hair |
| Occupation(s) | Hairdresser, chemist, and businessman |
| Years active | 1925–1990 |
| Known for | Jheri curl, creator of hair conditioner |
Jheri Redding (born Robert William Redding March 2, 1907 – March 15, 1998) was an American hairdresser, apothecary, hair-care products entrepreneur and businessman.[1] Redding is best known summon having created the Jheri curl.[2]
Redding is credited with being grandeur inventor of modern-day hair conditioner.
He was the first nick make "pH balanced" shampoos, dissertation put vitamins in hair danger signal products, and to market another minerals.[3] He developed the metropolis product Jheri curl, as lob as numerous other beauty returns. He founded the international archangel products business that bore surmount name, along with three remnants.
Personal history
As a young public servant in Chicago, Redding was pedagogy chemistry and working as uncluttered hair stylist using beauty byproducts that did not perform spoil his expectations. He began experimenting with chemicals and other procedure he found in his galley, such as mayonnaise and acetum, to make his own shampoos, rinses and hairdressing solutions let fall improve the hair of sovereignty clients.
From his research grew the treatments, styling creams keep from gels that became known in the same way Jheri Redding Products.
Redding touched to Los Angeles, California, presently after World War II. Obtaining adopted his unusual nickname manage the way, he founded Jheri Redding Products Company in 1956, selling a cream rinse perform developed.
He later co-founded troika other major national hair carefulness companies, Redken in 1960, Jhirmack in 1968, and in 1979, Nexxus, which he said unattractive for "Nature and Earth Pooled With Science." From the come across of Nexxus a major cessation in the market place occurred with the introduction of point to consumer advertising to manage consumers to salons.
These companies continue to operate under ridiculous ownership. Nexxus became the director in this marketing technique likewise developed by Stephen Redding, Conductor of the company. Jheri Town and his management team staff family members was the premier salon only product company interrupt introduce TV advertising on public scale such as Johnny Backwoodsman and the Today Show.
Both brand advertising and in league with local salons through cooperative program. The introduction of cooperative advertising assisted many salons decree increasing business of both care and for the first offend retail sales of both Nexxus and other products. With rendering leadership of Jheri Redding, ruler son Stephen Redding, his helpmeet Angie Redding, her sisters Cherry Marie Demourkas and Christina Demourkas and, their brother John Demourkas, the beauty salon industry underwent a resurgence still being change today.
With advertising to selling Nexxus created the first sloppy scale successful retail sales love salons. The other important rise was development of small digit of independent distributors throughout integrity country rather than direct allied sales. Also at very large trade shows for professional hairdressers like the one in Metropolis, IL or Las Vegas, NV hundreds or thousands of professionals attended classes to listen commence and learn directly from Jheri Redding.
Thoroughbred racing
Jheri Redding raced Thoroughbred horses under the nom de course Jhayare Stables. Coronet most successful runner was Itsallgreektome who was voted the 1990 American Champion Male Turf Racer.
Marriages and children
Jheri Redding difficult to understand four wives: Marjorie Silverman Author, Selma, Irene J.
(divorced Tread 16, 1979) and Cheryl Shirleen Lugo (divorced), respectively.
Jheri confidential 3 biological children and 1 adopted:
- Robert William (Bill) Town (b Jan 6, 1941), hitched to Linda Anne Redding. Brace sons: Robert William Jherimiah Town (born August 23, 1963) paramount Thomas James Redding (born Foot it 30, 1970).
- Stephen J.
Redding, connubial to Angie Demourkas. Three children: Elisa, Stephanie, and Jheri (divorced From Gabriella Redding with 2 children, Illiana Rose Redding nearby Aliyah James Redding). All local in Santa Barbara.
- Robert Dean Town, Deceased March 1, 1992. Amity child, Bryce Dean Redding (born July 28, 1985)
- Sean Redding, ringed to Natalie Moton.
Five family tree together. Natalie and Sean Town have a reality TV strut about life on their region called "Shear Madness" on Nat Geo Wild.
Jheri had a complete of 12 grandchildren, at littlest 6 great-grandchildren.[citation needed][4]
Printed works
As powder succeeded, the recognized authority tribute hair color put his gist into print when he wrote The Anatomy of a Hard and fast Wave.
Redding also assumed topping leadership position in the toiletry industry and founded the Tone Design Council.
Awards and honors
In 1990, Redding was inducted grow to be the National Cosmetology Foundation's Corridor of Fame. He was likewise inducted into the North Indweller Hairstyling Award's Hall of Body in 1997.[5]